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A Booking Masterclass | MJF vs. Bryan Danielson
When Bryan Danielson and MJF begun feuding three and a half months ago their roles and characters were somewhat different. MJF was a heel getting babyface pops and cheers, whilst Danielson, despite wrestling predominantly against heels, was himself leaning into a traditionally heel-ish persona. Many people were worried that this feud wouldn't work when it first became clear that was the direction. Yet they were also the same characters as they are now. So, what exactly did ch

Gareth Ford-Elliott
Mar 4, 202310 min read


AEW's Best Bout Ever? | Tale of the Tape #10
Despite everything great about AEW, some people have noted that they have, thus far, failed to have a singles match on the truly "elite" level. For a company largely built on talent who made their names in New Japan Pro Wrestling, who excel in singles action, this is surprising and perhaps even a valid criticism. For many people Kenny Omega vs Bryan Danielson at AEW Grand Slam was the end of that. This is a singles match which truly screams "dream match" the way Kenny Omega v

Gareth Ford-Elliott
Sep 29, 20219 min read


An Ode to Bret Hart | Tale of the Tape #9
When CM Punk returned after seven years out of the wrestling industry, he wasted no time in setting up his personal dream match. CM Punk vs Darby Allin at All Out in Punk's hometown of Chicago was set. It was a match built on mutual respect between two fan favourites, both with their own point to prove. CM Punk has been gone for the better part of a decade and has been watching as the likes of Darby Allin have come in and done exactly what he used to do. He wants to prove tha

Gareth Ford-Elliott
Sep 14, 20216 min read


The Consequences of Revenge | Tale of the Tape #8
Revenge is a theme that has been explored time and time again, and it is as perfect a theme for a pro-wrestling feud as it is for Madea, Othello, Agamemnon, Frankenstein, Boyz n the Hood, The Sapranos and countless other tales throughout time. However, as the famous saying goes; "before you embark on a journey of revenge, dig two graves." The lust for revenge rarely ends well for either party, there are consequences to all actions as violence begets violence. Both FTR and San

Gareth Ford-Elliott
Sep 4, 20214 min read


Why Jamie Hayter is a Game Changer | Tale of the Tape #7
Since its inception All Elite Wrestling has had issues with their women's division. Starting out with a thin roster and just as things seemed to be on the up, the pandemic struck. This ruled out many talents from competing in AEW, one of which was Jamie Hayter. However, after Britt Baker defeated Red Velvet on the first episode of AEW Rampage, Jamie Hayter re-debuted, coming to Baker's aid and aligning with the AEW Women's Champion. The next week it was announced Hayter would

Gareth Ford-Elliott
Aug 30, 20214 min read


Is Jon Moxley Turning Heel? | Tale of the Tape #6
For almost two years Jon Moxley has been AEW's top babyface. He had arguably the greatest babyface championship reign in modern wrestling history, some of AEW's biggest crowd reactions and faced all of AEW's most devilish heels. But, with the arrival of many new fan favourites and Moxley teasing an edgier, more violent version of himself, are we about to see a character shift to the paradigm of Jon Moxley? After losing his AEW championship to Kenny Omega at Winter is Coming,

Gareth Ford-Elliott
Aug 23, 20219 min read


How Britt Baker and Red Velvet Did The Impossible | Tale of the Tape #5
In early 2021 AEW's women's division was on the rise. Comparisons to NXT's women's division were valid and the claims that AEW's was actually performing better had more than reasonable arguments to back that claim up. This all came to an end after Britt Baker and Thunder Rosa's unsanctioned match where we once again saw a return to the 2020 style of booking for a division that had come such a long way. Matches thrown together on a whim with a serious lack of storytelling or c

Gareth Ford-Elliott
Aug 16, 20216 min read


How AEW Make Stars | Tale of the Tape #4
Striking the balance between pushing established stars and building hot prospects in wrestling is a hard feat to accomplish. For any criticism you can levy at AEW, you cannot deny that they are a company bristling with stars and hot prospects alike. On the most recent episode of Dynamite, AEW showcased this in various matches. Established talents such as Cody Rhodes and Miro put on great showcases for new and upcoming talents within the company. Cody was comfortably dispatche

Gareth Ford-Elliott
Aug 9, 20216 min read


Did Nick Gage vs Chris Jericho Tell a Good Story? | Tale of the Tape #3
After Money in the Bank, where Bobby Lashley beat Kofi Kingston, MVP tweeted that The Undertaker once told him that "what we do in the ring is tell stories. The moves are just the illustrations." This is true. Professional wrestling is a storytelling medium that merges a fighting-based presentation with storytelling to create a unique form of entertainment. The purpose of MVP tweeting this was to explain that Lashley didn't just squash Kofi for no reason. It's part of a large

Gareth Ford-Elliott
Aug 3, 20217 min read


How Lance Archer Finally Overcame Jon Moxley | Tale of the Tape #2
Jon Moxley vs Lance Archer is a feud that perfectly encapsulates that famous "fight forever" chant. Although the matches have to end at some point, these two could believably keep having match after match and one wonders if you would ever get bored. They couldn't be more similar and different at the same time. There is an obvious difference in size and style of wrestling between these two, yet their mentality is pretty much the same. Neither will ever say die, so what happens

Gareth Ford-Elliott
Jul 26, 20214 min read


Why Ethan Page Couldn't Kill Darby Allin | Tale of the Tape #1
Darby Allin and Ethan Page have a long rivalry documented in EVOLVE with a trilogy of matches during spring of 2017. Matches that pushed the bar with "holy sh*t" worthy moments a plenty, leaving both men with injuries and scars, most notably, Page breaking Allin's elbow with a shovel. Little has changed by 2021 and with both men in the same company, Ethan Page's first major feud returns to that level of violence. Page throwing Allin down a flight of stairs and into the crowd

Gareth Ford-Elliott
Jul 20, 20213 min read
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