Wednesday Night Ratings - 12/08/2020
Updated: Aug 20, 2020
Welcome back to the Weekly Ratings Roundup.
AEW had a disappointing week overall. They lost 12.1% of their P2+ audience (901k to 792k) and 11% in P18-49 (0.36 to 0.32). They also lost 38% of their P18-34 audience (0.29 to 0.18) and 29% of their F12-34 (0.21 to 0.15). After so many weeks of closing in on Raw in some of the demos, this was a fall back to their normal empty arena numbers. However they did still more than double NXT in 18-49 and probably beat them across the board (maybe not 50+) which is still something nice to hold on to, along with another Top 10 finish (9th).
NXT failed to make the Top 50, which means we don't get any of the granular demos so overall not a great week for them either. They drew 619k total viewers (a drop of 18%) and a 0.16 in P18-49, their lowest in 4 weeks. These are both pretty disappointing numbers and finishing in 65th overall is a poor showing this close to a TakeOver.
Raw had a fairly solid week, after doubts they could keep the audience from the boost they got last week from the Shane McMahon return and the debut of RAW UNDERGROUND they actually increased 0.7% in P2+ (1.710m to 1.722m) but did drop 7.8% in P18-49 (0.51 to 0.47). They also struggled to keep the female ratings that they achieved last week. The F18-49 Rating dropped 25% (0.4 to 0.3) and the F12-34 rating dropped 21% (0.24 to 0.19). Neither of those are especially promising numbers, especially with AEW regularly doing very well amongst female viewers.
Smackdown also had a pretty good week, raising 3.4% in P2+ (1.892m to 1.956m) and maintaining their regular 0.5 in P18-49. They did drop from a 0.3 to a 0.2 in P18-34 which isn't great but also rose from a 0.6 to a 0.7 in P25-54 so it all basically balances out. I still think this is where Smackdown is just going to sit for the next few months, I don't think they're going to be a ble to build viewers back until fans are allowed in but they seem to have nearly stopped the ratings drop.
Here we go with all the extended numbers from every show: